Issue 151 - September 2024
RE: MEMBERS

City of Morro Bay Celebrates 60th Anniversary
The California JPIA recognizes the City of Morro Bay, which celebrates its 60th Anniversary this year.
The Central Coast community was established in 1870 as a port for agricultural exports. During World War II, a U.S. Naval base was established near Morro Rock to train sailors on landing craft, and a breakwater was built in 1944 to protect the harbor. Also, Morro Bay’s fishing industry began with abalone hauls in the 1940s.
Today, paddleboarders appreciate the bay’s calm waters, surfers enjoy the waves along Morro Rock, and the city’s fishing industry continues with species like halibut, rockfish, and albacore caught by commercial and sport vessels.
The city, with a population of 10,000 residents, was officially incorporated in 1964 following the construction of the Morro Bay power plant, which brought jobs and increased the city’s tax base. Since its incorporation, the city has grown from a quiet fishing village into a destination known for its natural beauty, vibrant local culture, and strong sense of community.
At the heart of the city’s identity are two features: the iconic Morro Rock, which has stood as a sentinel over the bay for millions of years, and three 450-foot concrete smokestacks. Locals know them as “three stacks and a rock,” together, they symbolize the city’s fishing and industrial heritage.
“The city has been a wonderful partner of ours for many years. The unique and relaxed vibe makes it a perfect location to visit along the Central Coast,” said Senior Risk Manager Tim Karcz.
To commemorate this milestone, the City of Morro Bay planned three days of festivities, including a concert in the park, an art exhibition, and a Founder’s Day parade along Morro Bay Boulevard to the Embarcadero. A Family Picnic and Fun Day at Tidelands Park followed the parade to round out the festivities.
“As we celebrate the 60th anniversary of Morro Bay’s incorporation, we honor our rich history and the vibrant community that has shaped our beloved city,” said Mayor Carla Wixom. “Morro Bay has grown into a place where natural beauty meets a spirit of resilience. Together we will continue to value our coastal treasures, nurture our diverse culture, and build a bright future for generations to come.”
Congratulations to the City of Morro Bay for successfully serving its residents for 60 years!
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